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Government Essentials: Effective Capability Statements

Your Capability Statement is one of the most important marketing tools you’ll use in federal contracting—it’s your business résumé and your ticket to being taken seriously by federal buyers and prime contractors.

In this session of the Federal Contracting Essentials series, we’ll walk you through how to develop a clear, concise, and compelling Capability Statement that captures attention and communicates your value. Whether you're preparing to attend an agency matchmaking event or responding to a market research request, this session will help you stand out from the crowd.


In this session, you will learn:

  • What a Capability Statement is and why it’s essential for small business federal suppliers

  • The 5 core components every federal buyer expects to see

  • How to align your statement with your NAICS codes, SBS profile, and SAM.gov registration

  • The difference between a general version and customized versions for targeted agencies or primes

  • How to integrate past performance, certifications, and differentiators effectively

No past performance? We’ll show you how to effectively leverage your team’s personal experience to strengthen your Capability Statement.

Capability and past performance worksheets provided.  


 You’ll leave this session with a capability statement outline and practical tips to tailor it for maximum impact across agencies and teaming partners. 

Date and Time:

Web Conference Meeting: Tuesday, September 2nd, 2025 | 11:00 am – 12:30 pm EST

Registration:

Virtual event- Click here to register

Presenter:

Charmagne Manning is a nationally recognized small business advocate with over 20 years of experience in entrepreneurship, public service, and nonprofit leadership. As President of The American Small Business Chamber of Commerce, she drives efforts to expand federal contracting access and economic opportunity for small firms. Her cross-sector background includes construction, hospitality, and municipal services. Formerly President of the U.S. Women’s Chamber of Commerce, she has led national initiatives to advance policy reform and certification access for women-owned businesses. Known for her strategic leadership and operational expertise, Manning remains a trusted voice for equity and economic empowerment in the small business community.

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Certification Assist – A Program Overview 8/6/25

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October 15

National Small Business Federal Contracting Summit | Fall 2025 (DC Area)